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Vizio

Vizio used its smart TVs to take a peek at customer viewing habits without permission – and now the company is paying for it. Vizio has settled a lawsuit brought by the Federal Trade Commission and the New Jersey Attorney General. The company will cough up $2.2 million and will delete all data collected before March 1, 2016.

That $2.2 million includes a $1.5 million settlement to the FCC, plus $0.7 million a civil penalty to the state of New Jersey.

All this because Vizio made the decision to put tracking software on 11 million of their smart TVs – without telling consumers. The smart TVs in question could record “second-by-second” viewing information. When a consumer watched any type of content, including Netflix, DVR content, traditional pay TV, and more, Vizio knew about it.

Vizio then turned around and sold this information to advertisers. The information included IP addresses and other information that could be used to target ads – this despite the fact that Vizio never sought clear permission from its users to start tracking their viewing.

Vizio began making the smart TVs in question in 2014. The program came to light in 2015, when Vizio was preparing for its IPO.

One thought on “Vizio to Pay $2.2 Million for Spying on Customers

  1. Avatar Anon says:

    Advertising is ruining our world… can’t even break without my pacemaker counting my rhythms…

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